A true Decorette hires a professional photographer for both their branding and their interiors! So this week we’re interviewing The Decorettes very own brand photographer, Mary Costa, who’s going to give you the best tips for working with and finding the perfect photographer for your creative business. Don’t drive potential clients and customers away from your website and your social with poor photography. Listen to Mary!
What do you do when your told early in your design career that you have no talent? You go and become one of Disney’s most well-known freelance artists with signings in Disney parks worldwide! That’s exactly what Ashley Taylor did! But it wasn’t easy and it wasn’t overnight. Tune in to this week’s episode of The Decorettes where we interview Ashley and talk all about going after your creative dreams!
When creating the vision for your brand, it’s so important to create a story that your ideal clients and customers will fall in love with, but one that is also true to you. In steps Jennifer Deiderich, the fashion designer behind Suite, the swankiest brand around! Listen in as we chat with her about her time on Project Runway, how she create content for the Suite girl, and her biggest advice for growing a business that you’ll love!
Running an interior design business isn’t easy! The ups and downs are real, so we’re getting real with fellow designer Ariana Lovato, the CEO of Honeycomb Home Design, about how she’s gotten through the rough patches and grown a successful local interior design studio and Etsy shop. The secret? She did it intentionally by leaning into her strengths and ignoring the temptation to try to do all the marketing strategies that are out there and focusing on what would work best for the type of life she wants to live.
We’re getting real this week on The Decorettes with Veronica Solomon of Casa Vilora Interiors. She’s chatting with us about the ups and downs of running her interior design business, as well as how she gives back to her community and creating a socially conscious design firm. You’re going to be thankful for this designer, just like we are!
Sometimes we may look at other interior designers in our industry and think, “Dang, if I could only have what they have.” Well this week on The Decorettes we’re giving you the inside scoop on how Caitlin Murray, winner of HGTV’s “Faces of Design,” grew her interior design business, Black Lacquer Design, and guess what? She started just like the rest of us and now has a thriving interior design studio in Los Angeles and an incredible amount of influence without having to do the social media grind. Tune in to find out how she did it!
Marketing your online interior design business is a whole different world than marketing locally. There’s all the content, the emails, the search engines to be found on- and oh yeah- social media. There’s just so much, but in this episode of The Decorettes the gals are breaking down exactly what to do to market your business and the order in which to do it. So stop feeling stressed about trying every new marketing strategy out there and learn how to market you eDesign services strategically so you can start booking clients!
Want to really rock your eDesign service and grow your interior design business by actually working less? That’s where your signature system comes in. This is the step-by-step process, from email templates, proposals, and client on-boarding to design delivery, boundaries, and working with clients after they’ve received their final package. This is so so important and goes so far beyond which client management program you’ll use. So join The Decorettes as they dive deep into how to develop systems and processes for your eDesign services.