Episode 52: How Harry Potter Can Help You Grow Your Business

We’re all about the StoryBrand marketing framework here at The Decorettes- particularly positioning your brand as the guide in your client’s story. Because we’re not the heroes, our clients are the heroes! And what better movie to showcase this marketing tip than Harry Potter. So are you a Gilderoy Lockhart (please stop!) or are you a Dumbledore? Catch this week’s episode of The Decorettes to find out how being more like Dumbledore will grow your business!

We’re all about the StoryBrand marketing framework here at The Decorettes- particularly positioning your brand as the guide in your client’s story. Because we’re not the heroes, our clients are the heroes! And what better movie to showcase this marketing tip than Harry Potter. So are you a Gilderoy Lockhart (please stop!) or are you a Dumbledore? Catch this week’s episode of The Decorettes to find out how being more like Dumbledore will grow your business!

Topics Discussed:

  • Why acting like Gilderoy Lockhart is killing your business growth

  • The character in Harry Potter we can learn the most from in business: Dumbledore

  • The importance of showing empathy and towards our clients and customers

  • The importance of always playing the guide in your business rather than the hero

  • Easy ways to show authority in your business without bragging about yourself, Dumbledore-style.

  • The magic words to use in your marketing to show empathy

Show Resources:

MASTER YOUR MARKETING WITH MS. PAPER MOON

If you’re feeling frustrated because you’ve tried just about every way to get more clients consistently (you know- the ones that will pay) but you’re getting nowhere, schedule a call with Stephanie, your resident StoryBrand Certified Guide, to see how she can help you implement her 3-step marketing process so you can start booking out your business!

We’re all about the StoryBrand marketing framework here at The Decorettes- particularly positioning your brand as the guide in your client’s story. Because we’re not the heroes, our clients are the heroes! And what better movie to showcase this marketing tip than Harry Potter. So are you a Gilderoy Lockhart (please stop!) or are you a Dumbledore? Catch this week’s episode of The Decorettes to find out how being more like Dumbledore will grow your business!

BECOME A MEMBER OF THE DECORETTES VIP LOUNGE

We’re all about the StoryBrand marketing framework here at The Decorettes- particularly positioning your brand as the guide in your client’s story. Because we’re not the heroes, our clients are the heroes! And what better movie to showcase this marketing tip than Harry Potter. So are you a Gilderoy Lockhart (please stop!) or are you a Dumbledore? Catch this week’s episode of The Decorettes to find out how being more like Dumbledore will grow your business!

You know that marketing plan? The one you keep putting off? The one that you know will get you more business? You need some accountability and encouragement (and perhaps a bit of direction) to get it done, so join us this month in The Decorettes VIP Lounge for the Building a StoryBrand book club and BrandScript Challenge!

You’ll use the book, along with a free online tool, to map out the seven marketing messages that you need to go back to over and over again to get more business. No more throwing spaghetti at the walls, because this framework works!

BECOME A MEMBER OF THE DECORETTES VIP LOUNGE! HERE’S WHAT’S WAITING FOR YOU INSIDE:

  • A community of like-minded, driven Goal Slayers that are serious about growing their business

  • A monthly guidebook to help you implement the episodes

  • A bonus activity or challenge every month to help you go deeper with the episodes

  • Daily prompts to help keep you focused

  • Access to our monthly Get it Done weeks so you’re help accountable for completing a task

  • A monthly live Q&A session with The Decorettes to get your business questions answered

  • And a lot more fun- all free for the first month!

DONT FORGET:

MORE FROM JESS!

Visit Ms. Glamour Nest for all the swanky systems you need!

MORE FROM STEPH!

Visit Ms. Paper Moon and boldly go where no brand has gone before!

So what are your thoughts on this week's episode, Decorette?

LET US KNOW IN THE COMMENTS! WE'D LOVE TO HEAR FROM YOU!

 

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