Episode 14: How to Get More Clients for Your Creative Business

Not having clients sucks! Jess and Steph have both been there, and this week on The Decorettes their sharing the two steps they always take when they're client count is low. Ready to learn how to get more clients? Grab some paper and a pen, 'cause this episode is chalk full of actionable steps for your creative business!

Not having clients sucks! Jess and Steph have both been there, and this week on The Decorettes their sharing the two steps they always take when they're client count is low. Ready to learn how to get more clients? Grab some paper and a pen, 'cause this episode is chalk full of actionable steps for your creative business!

Topics Discussed:

  • Clarifying Your Message
    • Knowing your ideal clients' key frustration
    • Clarifying and simplifying your process
    • Make your calls to action clear and abundant
  • Review your analytics
    • Web Analytics
      • Increasing your traffic
      • Improving your bounce rate
      • Reviewing your copy
      • Utilizing website paths
      • Heat mapping
    • Financial Analytics
      • Looking at patterns in seasons
      • How to maximize historically slow seasons for maximum income potential
      • Visibility tips 
      • Determining which services are your money-makers
      • Packaging appropriate sales options for clients
      • Reaching out to past clients
    • Email Analytics
      • Understanding your subscriber analytics
      • Understanding and improving your open rate
      • Understanding and improving your click-through rate
      • The importance of segmenting
      • Purging cold subscribers to get clear on your email marketing

Show Resources

Custom Stock Photography

Jess and Steph are huge advocates of original photography. Elle Drouin is a great resource for having custom-made flat-lays for your business.

Help From The Decorettes!

Are all of these analytics leaving you in an overwhelmed tizzy? 

Do worries, both Jess and Steph have consultations so they can help you review your analytics and come up with a customized plan for getting more clients!

DON'T FORGET:

MORE FROM JESS!

Visit Ms. Glamour Nest for all the swanky systems you need!

MORE FROM STEPH!

Visit Ms. Paper Moon and boldy go where no brand has gone before!

So what are your thoughts on this week's episode, Decorette?

LET US KNOW IN THE COMMENTS! WE'D LOVE TO HEAR FROM YOU!

 

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