visual marketing

Episode 61: How Your Small Business Can Standout in a Sea of Sameness

Episode 61: How Your Small Business Can Standout in a Sea of Sameness

How can you make your small business standout? Easy- niche! Niche, niche, niche! That's The Decorettes' Core Value #3! Now there's one wrong way to establish your niche (because it's fake), but we're giving you three ways that you can develop a niche (style, method, and audience) that will help you standout and attract the perfect clients and customers for your business that are willing to pay your premium fees!

Episode 60: Small Steps You Can Take to Improve Your Business

Episode 60: Small Steps You Can Take to Improve Your Business

As a creative business owner there is just too much to do that we often get overwhelmed and stuck in analysis paralysis- what should we do next that will make the most impact? This week on the show, The Decorettes are walking you you through three small steps you can take to improve your business, including clarifying your message with StoryBrand, improving your systems with templates, and implementing small brand upgrades to attract premium clients. Just take a few small steps here and there and you'll reap huge rewards in your small business.

Episode 32: The Importance of Designing a Brand Style Guide

Episode 32: The Importance of Designing a Brand Style Guide

This week on The Decorettes the gals are chatting about the importance of a brand style guide for your business. Having this toolkit in your pocket will help you systematically implement your branding assets, making your brand look super cohesive and will allow you to easily outsource your graphics to a virtual assistant or graphic designer without the worry!

Episode 30: 5 Brand Design Mistakes and How to Avoid Them

Episode 30: 5 Brand Design Mistakes and How to Avoid Them

There's so much that go into designing a brand that stands out, serves your clients needs, and also is rooted in your core values. But before you start picking out some colors and fonts and calling it a day, find out the five brand design mistakes that you could be making and how to avoid them.

Episode 4: How to Create an Experience Your Clients Will Love

Episode 4: How to Create an Experience Your Clients Will Love

In this week's episode of The Decorettes, Jess and Steph dish on how to expand upon your creative business' brand identity to implement systems and strategies that will make clients fall in love with working with you- and they'll tell all their friends, too! This is the type of client experience that will get you referrals and repeat customers, as well as make your job so much easier and profitable!

Episode 2: Resources We Love For Our Business

Episode 2: Resources We Love For Our Business

In this episode we dish on our six favorite free resources we love for our business and our six favorite paid programs and courses we've used to grow our brands. We also delve a bit into the mindset of investing in our business and why sometime it's essential to take your business to the next level.

Episode 1: How to Make People Fall in Love With You... And Your Business

Episode 1: How to Make People Fall in Love With You... And Your Business

In this episode we discuss developing a personal brand and five ways that you can design a unique brand experience for your creative business that clients and customers will love. These are the exact strategies that we use to build our brands, grow our audiences, and book out our services.